Sports DNA,
retail instinct.
Keith Ducker, Founder & CEO, KDUK
"Now or Never."
That’s what Keith Ducker told himself right before he founded KDUK in 2012.
Backed by two decades of branded and MTO footwear experience – including senior roles at Nike, Hi-tec, and Kangol – and a lifelong passion for sports, it was time for Keith to strike out solo.
Fast forward 14 years and 20+ million pairs…
Our UK x China team of over 100 now work with Europe’s fastest fashion retailers across 24 countries – offering something few design and sourcing partners can:
Sports fashion footwear, elevated end-to-end at key retail price points.
It’s the best of all worlds for buyers. Your product levels-up, sales follow suit, and your value play stands strong through our economies of scale.
Together is how we do things.
We work closely and as part of your team, taking the time to understand how you operate and align quickly around it. Wherever we can make your life easier, we do.
From there the job is simple: make the product better and the process smoother, without moving your price points.
Everything is fully bespoke, from macro trend to CADs, sampling and range build.
Not the most customers, the right ones.
2012 started off with a bag of samples and two decades of conviction.
By 2017, we’d built a roster of 17 customers. Then came the decision that would define everything that followed: cut to four.
Focus narrowed. Partnerships deepened. Investment in our operations ramped up.
20+ million pairs later, it’s become the best decision ever.
Our client base stays small so we stay close to the product and outcome.
From time to time, we open the door to select additional retail partners.
If it feels like the right fit, let’s talk.
- Phone : +44 1483 812174
- Email : info@kduk.biz